The Shift Toward Responsible Buying
A new Bain & Company survey of global corporate buyers highlights a significant shift in procurement strategies:
Over half of all companies are increasing their spending with sustainable suppliers—and nearly as many plan to drop suppliers that fail to meet environmental or social standards.
The message is clear: sustainability has moved from the periphery of procurement to its core. What began as a compliance issue is now a strategic lever for resilience, reputation, and competitiveness.
From Risk Management to Strategic Advantage
Traditionally, procurement teams approached sustainability through the lens of risk management—ensuring suppliers met minimum legal and ESG standards.
Today, leading companies are using supplier sustainability performance as a differentiator.
According to Bain, top-performing firms are not only setting stricter ESG criteria but also linking supplier ratings to business continuity, innovation partnerships, and pricing advantages. In other words: sustainable sourcing has become a business enabler, not just a moral imperative.
The Drivers Behind the Change
Three key forces are accelerating this transformation:
- Regulation and disclosure requirements – From the EU’s CSRD to California’s climate disclosure laws, companies face growing transparency demands along their value chains.
- Investor and customer expectations – Stakeholders increasingly expect evidence of sustainable practices beyond a company’s own operations.
- Operational resilience – Companies with diversified and compliant supplier bases are less exposed to geopolitical, reputational, and supply risks.
The convergence of these factors makes supplier ESG data not just “nice to have,” but essential for long-term planning.
How We Support Supply Chain Transparency
At Daato (part of EQS), we help companies translate these rising expectations into measurable action.
Our Supply Chain Sustainability Risk module enables organizations to assess and monitor ESG risks across their supplier base — including environmental performance, human rights diligence, and compliance with regulations such as the LkSG or CSDDD.
Combined with our Product Carbon Footprinting (PCF) module, companies can calculate and compare emissions at the product level, enabling data-driven sourcing decisions and transparent supplier dialogues.
Together, these tools provide an integrated foundation for supply chain transparency, carbon accountability, and regulatory compliance — precisely the capabilities companies now need to respond to the procurement shift Bain identifies.
Measuring What Matters
The Bain study also underlines a persistent challenge: only a minority of companies have robust data systems to assess supplier sustainability performance at scale.
Many rely on self-declarations or fragmented audits, limiting comparability and impact.
This is where digital ESG platforms come in—enabling companies to collect, evaluate, and act on supplier data efficiently. The future of procurement will be defined by how well organizations integrate sustainability data into everyday decision-making.
What Comes Next
As sustainable sourcing becomes a new business norm, the implications reach far beyond procurement departments.
It will redefine how companies select partners, structure contracts, and measure value creation.
The Bain findings serve as both a wake-up call and a blueprint: sustainability is no longer just about compliance—it’s a performance metric.
Resources
Your ESG knowledge hub
Check out our latest guides and articles to help you in your sustainability journey

Start your sustainability journey
Talk to our experts to understand how Daato fits your ESG use cases.
